Better, not bigger. 

Founded in 2024 by partners Oliver Hays and Brittany Frey, Hays Frey Public Relations is dedicated to developing effective communication strategies for businesses to enhance their brand presence and reputation.

With a focus on innovative, client-centric principles, Hays Frey PR excels in crafting tailored communication approaches for diverse industries. Our experienced team specializes in media relations, strategic storytelling and crisis management, and enabling us to navigate complex communication landscapes efficiently.

Whether building relationships with stakeholders, securing placements in the media, or managing reputational challenges, Hays Frey PR is committed to delivering results that impact business outcomes. Clients trust our dedication, creativity, and commitment to excellence in communications.

At Hays Frey PR, we prioritize substance over grand promises. We avoid guarantees, recognizing that results define success. Our approach centers on reaching the right audiences at the right time with the right message. PR is a long-term endeavor that will increase brand credibility, produce tangible results, and elevate overall awareness. 

LEADERSHIP

 
 

Meet the Founders

In the dynamic realm of PR and corporate communications, leadership isn't just a title – it's a commitment to shaping narratives, building trust, and steering organizations through the ever-evolving currents of public perception.

At Hays Frey PR, our team is committed to crafting compelling stories, fostering meaningful connections, and helping brands navigate challenges. We believe in collaboration, empathy, and always doing what’s right for your business, not ours. 

 
 
 

  • Oliver’s career, spanning nearly two decades, includes extensive experience providing strategic communications counsel to local and national clients across various industries, including financial services, legal, marketing, consumer electronics, and data centers. He regularly provides clients with crisis communications strategies, plans, and media training for executives.

    He strongly believes that every communications strategy needs to include equal weight for internal and external audiences.

    Oliver received his bachelor’s degree from the University of Connecticut in Journalism and Political Science, and his MBA from the University at Buffalo. He spends his time away from work traveling the world with his wife, Justine, and daughter, Violet. He is a long-time Buffalo Bills season ticket holder and travels regularly to major sporting events.

 

  • As the co-founder of Hays Frey PR, Brittany leverages a decade-plus of experience in communications, crafting PR strategies that support significant corporate milestones. She has successfully guided brands through executive transitions, rebranding initiatives, and challenging situations like workforce reductions and mergers and acquisitions.

    Brittany serves as the secretary of the board of directors for Girls on the Run Buffalo, is an active parishioner with St. Gregory the Great church, and is a member of Park Country Club. She is a graduate of Leadership Buffalo’s class of 2013 and holds a bachelor’s degree from the University at Buffalo. Brittany, her husband Andrew, and their daughters Nora and Nina live in Williamsville, NY.

 

Meet the Team

For specialized projects, we leverage external resources—a network of industry experts, innovative collaborators, and strategic partners—to ensure the highest level of expertise at a fraction of the cost of more traditional agencies.

Idan Shnall

Julia Jornsay-Silverberg

Bill Zulewski